Rift allows DAOs to achieve sustainable liquidity in decentralized exchanges without resorting to harmful alternatives. DAOs should focus their token incentives on promoting the DAO's goals, rather than auxiliary requirements like DEX liquidity management. The Rift Protocol allows DAOs to deploy governance tokens from their treasuries to pair with tokens from liquidity providers. By working together, DAOs receive the liquidity they seek and LPs receive double returns and reduced risk. As a result, both parties are able to achieve their goals in a way that they would not be able to alone.